Amazon is going to release the Kindle into the UK. I want one, but they’re a bit pricey. According to the article in printweek.com, the UK version is aimed at “students and newspaper readers [and]…magazine readers” (or are the magazine readers the same people as the students?). Anyway, this is odd.
Surely: (a) students will be reading textbooks not available on their Kindle; (b) students won't have the c. £400 to spend on something they can’t eat or wear; (c) people defined by their magazine and newspaper reading proclivities might feel they wouldn’t get enough use out of such a device, particularly as it won’t include any images, a large and integral part of magazines and newspapers.
More interestingly, there’s an assumption here that the British read periodicals while the Americans are a nation of book lovers. Is this really true?
Did I mention that I want one?
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